the last mile

Millions of people in war zones are defenceless against the spread of COVID-19 and new variants because they have no access to vaccines. Of the 11 billion COVID-19 vaccine doses administered globally, only a fraction have reached conflict-affected countries. We created this powerful short film, to raise awareness around this urgent issue. It’s even been reviewed.

Client: International Committee of the Red Cross
Agency: Weber Shandwick Geneva
Production: Knucklehead

presentation board

awards

British Arrows: Bronze
Cannes Lions: Shortlist
Creative Circle: Bronze
Eurobest: Bronze and shortlist
Clio Health: Bronze
SABRE EMEA: Winner and Certificate of Excellence

credits

Executive Creative Director: Steve Back
Creative Director: Khalid Latif
Associate Creative Director: Lizzy Minns
Copywriter: Kevin Morrison
Art Director: Martu Germinario Rodriguez
Director: Max Fisher
Planner: Alessia Falugi
Suit: Damini Khosla